Case Studies

2018 EB Games and ZING! Pop Culture Conference

Event Venues: The Ville Resort-Casino, Townsville Entertainment Centre, Rydges Southbank Townsville and Elite Rodeo. 

Accommodation Venues: The Ville Resort-Casino, Grand Hotel and Apartments Townsville, Mariners North Holiday Apartments, Oaks Gateway on Palmer and Oaks Metropole.

Delegates: 520 pax

Estimated Economic Impact: $1M

In September 2018, 500+ store managers, and regional and state team leaders from around Australia and New Zealand attended the 2018 EB Games and ZING! Pop Culture Conference, injecting nearly $1M into Townsville’s Economy. It was an opportunity for development, networking and for attendees to hear firsthand from gaming industry publishers on the upcoming game releases such as the highly anticipated worldwide launch of Red Dead Redemption 2.


2018 Global Eco Asia-Pacific Tourism Conference

Event Venues: Rydges Southbank, Townsville City Council, The Ville Resort–Casino

Accommodation Venues: Rydges Southbank, The Ville Resort–Casino

Delegates: 230 pax

Estimated Economic Impact: $302K

The Southern Hemisphere’s largest ecotourism conference was held in November 2018, focused on the Great Barrier Reef. The conference was first in Townsville in 2006, and its return in 2018 was a great outcome for the tourism industry. Having the premier event in Townsville allowed Townsville to showcase its outstanding environmental tourism experiences and facilities to the best ecotourism operators and tourism professionals in the world.


Additional MICE Events Townsville North Queensland has hosted
  • NQE Conference 
  • Taxi Council Queensland Annual Conference
  • Perinatal Society of Australia and New Zealand Conference
  • DestinationQ Conference 
  • Australian Society of Aerospace Medicine
  • IPWEAQ Conference 
  • Hardware and Building Traders Conference
  • ICTC Conference